Case Study
MGM ASSOCIATES

MGM Associates Insurance was established in 1984 and was grossing over a million dollars annually by the end of that decade. Today MGM Associates has a staff of close to 30 employees with a combined 350 years of insurance experience. They pride themselves on "Total Account Development" and actively search for the right coverage for each client.

  • CHALLENGE

    MGM Associates contracted Atomic Design to update their current logo and carry that look over to their corporate identity collateral and website. They also asked Atomic to revise their existing trifold brochure to reflect the new brand identity.

  • SOLUTION

    Atomic Design revised the existing MGM logo and developed an organized website which highlighted each of MGM Associates Insurance�s core market strengths. Quality design and programming gave MGM an online presence that would help to bring in customers and act as a virtual brochure to inform clientele.

  • RESULT

    The value of the website was quickly revealed. MGM quadrupled their sales during their slowest month of the year. They received so many new client leads via the website contact form that they are revised their marketing budget because of a reduced need for traditional print advertising.